{"id":7388,"date":"2024-04-03T14:56:15","date_gmt":"2024-04-03T14:56:15","guid":{"rendered":"https:\/\/best-of-gaming.be\/?post_type=news&#038;p=7388"},"modified":"2025-02-14T10:31:08","modified_gmt":"2025-02-14T10:31:08","slug":"proximus","status":"publish","type":"news","link":"https:\/\/best-of-gaming.be\/news\/proximus\/","title":{"rendered":"PROXIMUS remporte un BRONZE AMMA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7388\" class=\"elementor elementor-7388\" data-elementor-post-type=\"news\">\n\t\t\t\t<header class=\"elementor-element elementor-element-2deedc6 e-flex e-con-boxed e-con e-parent\" data-id=\"2deedc6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-271ea47 e-con-full e-flex e-con e-child\" data-id=\"271ea47\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-596db0a elementor-widget elementor-widget-heading\" data-id=\"596db0a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">PROXIMUS remporte un BRONZE AMMA<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e1390c e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"1e1390c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d74a26b elementor-align-left elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"d74a26b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/best-of-gaming.be\/news\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover more news<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-95baf0e e-con-full e-flex e-con e-child\" data-id=\"95baf0e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b9ef67 elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7b9ef67\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f71910 e-con-full e-flex e-con e-child\" data-id=\"6f71910\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbe139d elementor-widget elementor-widget-spacer\" data-id=\"fbe139d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/header>\n\t\t<header class=\"elementor-element elementor-element-ddac43d e-flex e-con-boxed e-con e-parent\" data-id=\"ddac43d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e6984d5 e-con-full e-flex e-con e-child\" data-id=\"e6984d5\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bd61550 e-con-full e-flex e-con e-child\" data-id=\"bd61550\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0268e8b e-flex e-con-boxed e-con e-child\" data-id=\"0268e8b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e456de7 elementor-widget elementor-widget-text-editor\" data-id=\"e456de7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>Fiber hyper run in fortnite<\/b><\/p><p><span style=\"font-weight: 400;\">En 2023, Proximus a lanc\u00e9 une campagne innovante pour booster la notori\u00e9t\u00e9 de son r\u00e9seau de fibre optique aupr\u00e8s de la communaut\u00e9 belge du gaming. Si la fibre pr\u00e9sente de nombreux avantages pour tout un chacun, l\u2019op\u00e9rateur t\u00e9l\u00e9com souhaitait aussi cibler sp\u00e9cifiquement les gamers.\u00a0<\/span><\/p><p><b>Gamers are early adopters<\/b><\/p><p><span style=\"font-weight: 400;\">Ceux-ci sont en effet toujours \u00e0 la recherche de l\u2019exp\u00e9rience de jeu ultime et seraient donc particuli\u00e8rement bien servis par la connexion Internet la plus rapide et la plus stable du pays, que Proximus offrait en premier, avec des vitesses de t\u00e9l\u00e9chargement allant jusqu\u2019\u00e0 8,5 Gbps (voire plus bient\u00f4t). Afin d\u2019attirer l\u2019attention de la cible populaire de ces \u2018early adopters\u2019, il a \u00e9t\u00e9 d\u00e9cid\u00e9 d\u2019acc\u00e9der au monde virtuel o\u00f9 ils jouent tous les jours. C\u2019est ainsi que, sous l\u2019\u00e9gide de la marque Proximus, un Fiber Hyper Run a \u00e9t\u00e9 cr\u00e9\u00e9 dans le jeu populaire et accessible Fortnite, avec dix niveaux uniques.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-751df53 e-con-full e-flex e-con e-child\" data-id=\"751df53\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7b64a19 e-flex e-con-boxed e-con e-child\" data-id=\"7b64a19\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc0aa2d elementor-widget elementor-widget-text-editor\" data-id=\"dc0aa2d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>It is all about speed \u2026<\/b><\/p><p>Comme la fibre, les\u00a0Hyper\u00a0Runs tournent autour d\u2019une chose : la vitesse. Apr\u00e8s trois tournois sur trois mois, Les cinq gamers les plus rapides (plus un participant choisi au hasard) ont \u00e9t\u00e9 r\u00e9compens\u00e9s d\u2019un prix. Le concours a \u00e9t\u00e9 promu \u00e0 l\u2019aide d\u2019une campagne multicanale des plus efficaces combinant des gaming influencers, les m\u00e9dias sociaux, la publicit\u00e9 native et le SEA.\u00a0<\/p><p><b style=\"color: var( --e-global-color-text ); text-align: var(--text-align); background-color: var( --e-global-color-accent );\">\u2026 and being the first<\/b><\/p><p><span style=\"font-weight: 400;\">Les r\u00e9sultats de cette toute premi\u00e8re campagne dans le m\u00e9tavers sont \u00e9poustouflants. 34.719 joueurs uniques ont pass\u00e9 24.010 heures dans le jeu. Avec un temps de jeu moyen de 39 minutes par session, Proximus a r\u00e9ussi \u00e0 impliquer les gamers comme jamais auparavant. La parfaite fusion des avantages du produit fibre (vitesse, fiabilit\u00e9), du choix du m\u00e9tavers \u00e0 travers Fortnite, du positionnement r\u00e9solument tourn\u00e9 vers l\u2019avenir, en phase avec les tendances \u00e9mergentes, et de l\u2019approche multicanale efficace a d\u2019ailleurs permis d\u2019enregistrer des r\u00e9sultats percutants tous azimuts. Une \u00e9tude \u2018brand-lift\u2019 a ainsi d\u00e9montr\u00e9 que la notori\u00e9t\u00e9 de marque (+6 %) et la consid\u00e9ration (+5 %) au sein de la cible ont augment\u00e9 avec succ\u00e8s. Du coup, Proximus a encore pu renforcer sa position de leader sur le march\u00e9. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-342557b e-flex e-con-boxed e-con e-child\" data-id=\"342557b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba4d1ab elementor-align-left elementor-widget elementor-widget-button\" data-id=\"ba4d1ab\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/09\/Article-AMMA-Magazine-Bronze-PROXIMUS-Fortnite-Run.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download 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#1&quot;,&quot;_id&quot;:&quot;20eb10f&quot;}],&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:22,&quot;sizes&quot;:[]},&quot;slides_to_show&quot;:&quot;3&quot;,&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:15,&quot;sizes&quot;:[]},&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;speed&quot;:500,&quot;pagination&quot;:&quot;bullets&quot;,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-carousel swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"1\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d6b2a6b e-flex e-con-boxed e-con e-child\" data-id=\"d6b2a6b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25ac1e2 elementor-widget elementor-widget-image\" data-id=\"25ac1e2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1072\" src=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-scaled.jpg\" class=\"attachment-full size-full wp-image-7945\" alt=\"\" srcset=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-scaled.jpg 2560w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-300x126.jpg 300w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-1024x429.jpg 1024w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-768x321.jpg 768w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-1536x643.jpg 1536w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-1-2048x857.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"2\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b88f0f e-flex e-con-boxed e-con e-child\" data-id=\"8b88f0f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30266f3 elementor-widget elementor-widget-image\" data-id=\"30266f3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1074\" src=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-scaled.jpg\" class=\"attachment-full size-full wp-image-7946\" alt=\"\" srcset=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-scaled.jpg 2560w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-300x126.jpg 300w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-1024x430.jpg 1024w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-768x322.jpg 768w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-1536x645.jpg 1536w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-2-2048x860.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"3\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ab4a59 e-flex e-con-boxed e-con e-child\" data-id=\"8ab4a59\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e29d399 elementor-widget elementor-widget-image\" data-id=\"e29d399\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1073\" src=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2024\/04\/Best-of-gaming-proximus-news-3-scaled.jpg\" class=\"attachment-full size-full wp-image-7947\" alt=\"\" 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