{"id":9289,"date":"2025-07-01T10:23:36","date_gmt":"2025-07-01T10:23:36","guid":{"rendered":"https:\/\/best-of-gaming.be\/?post_type=case&#038;p=9289"},"modified":"2025-07-10T10:43:15","modified_gmt":"2025-07-10T10:43:15","slug":"telenet-squid-game","status":"publish","type":"case","link":"https:\/\/best-of-gaming.be\/case\/telenet-squid-game\/","title":{"rendered":"Telenet Squid Game"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9289\" class=\"elementor elementor-9289\" data-elementor-post-type=\"case\">\n\t\t\t\t<header class=\"elementor-element elementor-element-6e1fb57 e-flex e-con-boxed e-con e-parent\" data-id=\"6e1fb57\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-801e6f0 e-con-full e-flex e-con e-child\" data-id=\"801e6f0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0435f7b elementor-widget elementor-widget-heading\" data-id=\"0435f7b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Telenet Squid Game<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8df9911 e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"8df9911\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af48378 elementor-align-left elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"af48378\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/best-of-gaming.be\/cases\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover more cases<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-43f92d6 e-con-full e-flex e-con e-child\" data-id=\"43f92d6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-737c3ac elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"737c3ac\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b3de399 e-con-full e-flex e-con e-child\" data-id=\"b3de399\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-280804b e-con-full e-flex e-con e-child\" data-id=\"280804b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-204e557 elementor-widget elementor-widget-heading\" data-id=\"204e557\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Best practices<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a72e60 elementor-widget elementor-widget-text-editor\" data-id=\"0a72e60\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/best-of-gaming.be\/\">Best of Gaming<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a429f71 e-con-full e-flex e-con e-child\" data-id=\"a429f71\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0218dd5 elementor-widget elementor-widget-heading\" data-id=\"0218dd5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Title<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54fbffe elementor-widget elementor-widget-text-editor\" data-id=\"54fbffe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Telenet Squid game<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fdc9db e-flex e-con-boxed e-con e-child\" data-id=\"8fdc9db\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69f9376 elementor-widget elementor-widget-heading\" data-id=\"69f9376\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Categories<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e111640 elementor-widget elementor-widget-text-editor\" data-id=\"e111640\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<span>Best of Gaming<\/span>, <span>Telco<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c4996c1 e-con-full e-flex e-con e-child\" data-id=\"c4996c1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73be88d elementor-widget elementor-widget-spacer\" data-id=\"73be88d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e189baa e-con-full e-flex e-con e-child\" data-id=\"e189baa\" data-element_type=\"container\" data-settings=\"{&quot;position&quot;:&quot;absolute&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/header>\n\t\t<header class=\"elementor-element elementor-element-562711e e-flex e-con-boxed e-con e-parent\" data-id=\"562711e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-41e3424 e-con-full e-flex e-con e-child\" data-id=\"41e3424\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1c77741 e-con-full e-flex e-con e-child\" data-id=\"1c77741\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-eca9c76 e-flex e-con-boxed e-con e-child\" data-id=\"eca9c76\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce23c0 elementor-widget elementor-widget-heading\" data-id=\"5ce23c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Objective Campaign<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485845d elementor-widget elementor-widget-text-editor\" data-id=\"485845d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">To amplify Telenet\u2019s position as a leader in entertainment by promoting its Netflix &amp; Streamz discount combo through an engaging, digitally-driven campaign tied to the hype of Squid Game Season 2.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed165b7 e-flex e-con-boxed e-con e-child\" data-id=\"ed165b7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e155a60 elementor-widget elementor-widget-heading\" data-id=\"e155a60\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Media characteristics<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-752a17d elementor-widget elementor-widget-text-editor\" data-id=\"752a17d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>Concept &amp; Execution:\u00a0<br \/><\/b>While the offline campaign, featured actors Rik Verheye and Maaike Cafmeyer in a Squid Game-themed ad, AdSomeNoise took the digital campaign a step further by developing The Telenet Squid Game \u2014 an interactive, browser-based game inspired by the show&#8217;s iconic &#8220;Red Light, Green Light&#8221; challenge.\u00a0<\/p><p><span style=\"font-weight: 400;\">Players used motion detection via webcam (no downloads or apps required) to physically participate in the game, making it the first in-browser motion-controlled game in Belgium. The game allowed up to five live players, incorporated a leaderboard, and rewarded top scorers with exclusive merchandise and streaming bundles. The rules were simple: when the terrifying Squid Game doll looked away, you could move. But when she turned back? You had to freeze perfectly still, or be eliminated. It captured the spirit of the series perfectly: high-stakes, high-adrenaline fun.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4270348 e-flex e-con-boxed e-con e-child\" data-id=\"4270348\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a71e73 elementor-widget elementor-widget-heading\" data-id=\"3a71e73\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reason Best Practise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2156ec5 elementor-widget elementor-widget-text-editor\" data-id=\"2156ec5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>Results:\u00a0<\/b><\/p><ul><li><span style=\"font-weight: 400;\"> 12,489 unique players, with an average of 2.4 plays per person\u00a0<\/span><\/li><li><span style=\"font-weight: 400;\"> 6.2 minutes average time spent engaging with the brand\u00a0<\/span><\/li><li><span style=\"font-weight: 400;\"> High social engagement and natural campaign amplification through shareable gameplay\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0eb5254 e-con-full e-flex e-con e-child\" data-id=\"0eb5254\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c2bc0cb e-con-full e-flex e-con e-child\" data-id=\"c2bc0cb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-076dd99 elementor-widget elementor-widget-video\" data-id=\"076dd99\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/1072553352?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=68e493f4ab#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-169b62d elementor-widget elementor-widget-image\" data-id=\"169b62d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"458\" src=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2025\/07\/Telenet1-1024x586.webp\" class=\"attachment-large size-large wp-image-9261\" alt=\"\" srcset=\"https:\/\/best-of-gaming.be\/wp-content\/uploads\/2025\/07\/Telenet1-1024x586.webp 1024w, https:\/\/best-of-gaming.be\/wp-content\/uploads\/2025\/07\/Telenet1-300x172.webp 300w, 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Media characteristics Concept &amp; Execution:\u00a0While the offline campaign, featured [&hellip;]<\/p>\n","protected":false},"featured_media":9262,"template":"elementor_header_footer","categories":[1,49],"tags":[],"class_list":["post-9289","case","type-case","status-publish","has-post-thumbnail","hentry","category-best-of-gaming","category-telco"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Telenet Squid Game - Best of Gaming<\/title>\n<meta name=\"description\" content=\"To amplify Telenet\u2019s position as a leader in entertainment by promoting its Netflix &amp; Streamz discount combo through an engaging...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/best-of-gaming.be\/case\/telenet-squid-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Telenet Squid Game - 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